This post was written for the Insecure Writer’s Support Group where we share our encouragement or insecurities on the first Wednesday of the month, to join the group or find out more click here.
OPTIONAL IWSG DAY QUESTION:
What’s harder to do, coming up with your book title or writing the blurb? Book titles and book blurbs are all about marketing. Their purpose is to catch your perfect reader’s eye and encourage them to begin to read.
I find these the simplest—mostly—because when I started, I went with a traditional indie publisher and I knew they would change my title if any of them sucked.
Some examples of my titles: Symbiotic Slip, Minor Error, White Light, Mexmur, the huntress + Dragon Eye (same world), Season Change, Time Piece, Witchery, Edge of Mine, Who’s the Monster?, Standing Up, Rags to Bitches…
I only have one rule, and that is to do an internet search on the title before committing to it.
I’ve heard there are recipes for the perfect blurb.
That might work for some, but I prefer to answer The Query Shark’s question: why do I care?
I think about my perfect reader and write two paragraphs—of no more than 150 words—they imply the genre, age of audience. But my real focus is on who their perfect hero is and who is getting in their way. What are the consequences if they fail and the cost if they succeed.
My goal is to make the reader care or curious enough to read my first line…
My Question to You
Do you have a magic recipe for your title or blurb? Tell me. I’d love to hear it.